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Largest LED 3D TV and slashed prices make things interesting

by Ryan Roff on February 23, 2011
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Largest LED 3D TV and slashed prices make things interesting First, it was a race to the slimmest 3D LED TV, and now, it is a race to the biggest 3D LED TV.

Why? Because in this market, size means something. In this market, size means a cinema quality picture and design in the luxury of one's home. It means life-size images popping off the screen. It means the pinnacle of home entertainment.

Never before has high definition and 3D been so readily available on the market. In 2010, between LCD and plasma displays, more than 248.43 million units were sold, up almost 18% from 2009. That is not to mention the record forth quarter in 2010 that saw more than 77.6 million units fly off the shelf. Although 3D TVs have not accounted for the growth that many manufacturers forecasted, 3% of all TVs sold in Q4, or 9% of total TV revenues, were 3D models. Samsung alone shipped 2.3 million 3D TVs in 2010.

Essentially, slashed prices and increased supply have made the LED TV market a consumer's market. Just as a gauge for how affordable HD LED TVs have now become, Amazon has a 46" Samsung LED TV for $917.97 and a 47" LG LED TV for $997.82 - both guaranteed at the lowest price on the market.

The hope for many TV manufacturers is that as standard LED TVs continue to be purchased at closeout rates, consumers will begin to see the benefit of 3D.

Based on that presumption, LG announced that the biggest LED 3D TV would be available this quarter. The 72" model, named the LZ9700, will be fully loaded and will feature LG's latest smart technologies.

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H.S. Paik, the President of LG Electronics Gulf belives that "with the LZ9700, LG is poised to take the lead in the 3D TV market with a clearer, bigger screen that delivers a truly outstanding 3D experience."

Although that is yet to be decided, one thing is clear: in a 3D market not yet saturated by price-fighting competition, some are willing to pay for the pinnacle in home entertainment. Others, may just settle for the amazing bargains of the standard LED models.

Comments

by Steve (not verified) on February 24, 2011 - 9:41am.

As far as 3D TV goes, I agree bigger is better to get the full experience of immersion. After all, that's what it's all about - losing yourself in a different world. I think that's what Avatar gave - with a story line that wasn't necessarily fantastic, it was still possible to sit in the cinema for a couple of hours with it seeming like just minutes.

Problem is with the bigger TVs, really you need a big room to handle it, something most of us just don't have. For those lucky enough, though, I can see big display <a href="http://www.3dtvguide.org/3d-tvs.html">3D TVs becoming a must have.