AI + convenience + green conscience = EcoATM, kiosk-based recycling

Most everyone has reached a point with a portable device where it no longer met a need, or it stopped functioning. In the case of mobile phones, right now there’s a rapid cycle where new and more powerful devices are debuting constantly. While it’s good for the economy that consumers always want to upgrade, so far the environment has suffered the consequences from users not recycling at end of life. EcoATM sees an opportunity in that space to the tune of $25 billion in latent consumer assets.

Their business is focused on identifying and evaluating the health of portable consumer devices through the use of automated kiosks. Essentially with a combination of sensors and robotics driven by artificial intelligence, EcoATM kiosks analyze a device and offer a payout based on those results. The potential convenience for consumers is undeniable because machines like these could find homes in grocery stores, gas stations, libraries etc. Beyond that, they also have the ability to put cash in your hand instantly.

Still in its infancy, the company recently received $14 .4million in funding to continue developing the technology. CEO Tom Tullie says:

ecoATM’s systems must quickly learn and then accurately identify thousands of different models of phones and other devices and then precisely assess any cosmetic or internal damage in order for the system to work. This requires us to continually push the boundaries on a unique combination of artificial intelligence and non-traditional machine vision technology.

The competitive landscape isn’t as clear as it may seem though, because others make a living on the second-hand market. Think eBay, Craig’s List, and many sellers on Amazon who are listing products for sale online. Those secondary markets may require more effort, but they also have the potential to pay out more. It all depends on how the technology in EcoATM’s kiosks collects information and assigns value to it.

Regardless, it’s awesome to see innovation in this space because recycling will only become commonplace when it’s incredibly convenient. EcoATM gets that.

Demo of an EcoATM at work.